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Thomas Friedman, an exemplar of 21st century America

Some reviews are far more interesting and insightful than the books they discuss.  This post gives an excerpt from one of the best reviews, ever — for both your entertainment and enlightenment.  I recommend reading it in full.  That Friedman is a best-selling intellectual in America is prima facie evidence that our observation-orientation-decision-action loop is broken.  In brief, we’ve lost our minds.

Excerpt:  “Flathead – The peculiar genius of Thomas L. Friedman“, Matt Taibbi, New York Press, 26 April 2005 — Review of The World is Flat.

On an ideological level, Friedman’s new book is the worst, most boring kind of middlebrow horseshit. If its literary peculiarities could somehow be removed from the equation, The World Is Flat would appear as no more than an unusually long pamphlet replete with the kind of plug-filled, free-trader leg-humping that passes for thought in this country.

It is a tale of a man who walks 10 feet in front of his house armed with a late-model Blackberry and comes back home five minutes later to gush to his wife that hospitals now use the internet to outsource the reading of CAT scans. Man flies on planes, observes the wonders of capitalism, says we’re not in Kansas anymore. (He actually says we’re not in Kansas anymore.) That’s the whole plot right there. If the underlying message is all that interests you, read no further, because that’s all there is.

… Friedman is an important American. He is the perfect symbol of our culture of emboldened stupidity. Like George Bush, he’s in the reality-making business. In the new flat world, argument is no longer a two-way street for people like the president and the country’s most important columnist. You no longer have to worry about actually convincing anyone; the process ends when you make the case.

Things are true because you say they are. The only thing that matters is how sure you sound when you say it. In politics, this allows America to invade a castrated Iraq in self-defense. In the intellectual world, Friedman is now probing the outer limits of this trick’s potential, and it’s absolutely perfect, a stroke of genius, that he’s choosing to argue that the world is flat. The only thing that would have been better would be if he had chosen to argue that the moon was made of cheese.

And that’s basically what he’s doing here. The internet is speeding up business communications, and global labor markets are more fluid than ever. Therefore, the moon is made of cheese. That is the rhetorical gist of The World Is Flat. It’s brilliant. Only an America-hater could fail to appreciate it.

Then the closing line, of a quality I can only dream about writing (someday).

Four hundred and 73 pages of this, folks. Is there no God?

Almost as good

An excerpt from “Flat N All That“, New York Press, January 2009 — A review of Friedman’s news book Hot, Flat, and Crowded.

When some time ago a friend of mine told me that Thomas Friedman’s new book, Hot, Flat, and Crowded, was going to be a kind of environmentalist clarion call against American consumerism, I almost died laughing.

Beautiful, I thought. Just when you begin to lose faith in America’s ability to fall for absolutely anything-just when you begin to think we Americans as a race might finally outgrow the lovable credulousness that leads us to fork over our credit card numbers to every half-baked TV pitchman hawking a magic dick-enlarging pill, or a way to make millions on the Internet while sitting at home and pounding doughnuts- along comes Thomas Friedman, porn-stached resident of a positively obscene 114,000 11,400 square foot suburban Maryland mega-monstro-mansion and husband to the heir of one of the largest shopping-mall chains in the world, reinventing himself as an oracle of anti-consumerist conservationism.

Where does a man who needs his own offshore drilling platform just to keep the east wing of his house heated get the balls to write a book chiding America for driving energy inefficient automobiles? Where does a guy whose family bulldozed 2.1 million square feet of pristine Hawaiian wilderness to put a Gap, an Old Navy, a Sears, an Abercrombie and even a motherfucking Foot Locker in paradise get off preaching to the rest of us about the need for a “Green Revolution”? Well, he’ll explain it all to you in 438 crisply written pages for just $27.95, $30.95 if you have the misfortune to be Canadian.

… To review quickly, the “Long Bomb” Iraq war plan Friedman supported as a means of transforming the Middle East blew up in his and everyone else’s face; the “Electronic Herd” of highly volatile international capital markets he once touted as an economic cure-all not only didn’t pan out, but led the world into a terrifying chasm of seemingly irreversible economic catastrophe; his beloved “Golden Straitjacket” of American-style global development (forced on the world by the “hidden fist” of American military power) turned out to be the vehicle for the very energy/ecological crisis Friedman himself warns about in his new book; and, most humorously, the “Flat World” consumer economics Friedman marveled at so voluminously turned out to be grounded in such total unreality that even his wife’s once-mighty shopping mall empire, General Growth Properties, has lost 99 percent of its value in this year alone.

So, yes, Friedman is suddenly an environmentalist of sorts.

What the fuck else is he going to be? All the other ideas he spent the last ten years humping have been blown to hell. Color me unimpressed that he scrounged one more thing to sell out of the smoldering, discredited wreck that should be his career; that he had the good sense to quickly reinvent himself before angry Gods remembered to dash his brains out with a lightning bolt. But better late than never, I suppose. Or as Friedman might say, “Better two cell phones than a fish in your zipper.”

Afterword

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To read other articles about these things, see the FM reference page on the right side menu bar.  Of esp interest these days:

Posts on the FM site about America: 

  1. A philosphical basis for the Batman saga, 23 July 2008
  2. Dr. Gulliver explains why America has become so fearful of the future, 23 October 2008
  3. Quote of the day, by P. J. O’Rouke, 19 December 2008
  4. Observations about America by Lewis Lapham, 8 March 2008
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